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What Is Cybersecurity and Why Is It Important for Your Business?

February 21, 2025 | By Carlos T | Cybersecurity Defensive Security Offensive Security

A well-managed infrastructure not only improves performance and reduces costs, but also strengthens an organization's operational resilience and security. This practical guide provides the key principles, tools, and frameworks needed to optimize your infrastructure management and controls with efficiency and a strategic focus.

In the digital era, where every business operation connects directly or indirectly with computer systems, cybersecurity becomes a fundamental pillar for any organization. But what exactly does "cybersecurity" mean? It is the set of practices, tools, regulatory frameworks, and technologies designed to protect systems, networks, and data from unauthorized access, malicious attacks, or exploitable vulnerabilities.

1. Global Landscape: Economic Impact and Trends

The growth of the cyber threat is alarming. It is estimated that cybercrime could cost up to USD 15.6 trillion annually by 2029. This would position cybercrime as the third-largest "economy" in the world, behind only the United States and China. Ransomware attacks, where a company's systems are encrypted and then "released" in exchange for a ransom, are constantly increasing. In 2024, more than 5,263 significant incidents were recorded with average ransoms of USD 5.2 million.

Even more concerning is that 88% of organizations have experienced some type of incident in the last year, many of them multiple times. The human factor remains one of the weakest links: credential theft accounts for approximately 20% of current breaches, and teams spend an average of 11 hours investigating identity alerts.

2. Business Impact and Relevance

The consequences of an attack can be devastating. In the U.S., 72% of organizations have recently been victims of ransomware. The average cost to recover from one of these incidents amounts to USD 4.5 million, considering operational losses, ransoms paid, reputational damage, and regulatory fines.

In the United Kingdom, 93% of companies have suffered critical incidents, revealing a concerning lack of well-implemented recovery environments. The financial sector, one of the most targeted, is projected to invest USD 32 billion in cybersecurity by 2025.

For C-level executives, cybersecurity is no longer a technical issue relegated to the IT department. It is a strategic priority: 64% consider it the greatest business threat of the next decade. However, 80% of bank security officers say they cannot keep up with attackers, especially now that they are using artificial intelligence (AI) in sophisticated ways.

One of the most concerning emerging phenomena is the use of deepfakes to impersonate executive identities, resulting in multi-million-dollar scams. In the U.S. alone, more than 105,000 cases were reported in the first quarter of 2024, with losses exceeding USD 200 million.

3. Key Regulations and Standards

The growth of these threats has forced governments to implement stricter regulations:

  • GDPR: in effect across the EU, it requires data breach notification within 72 hours, with fines of up to €20 million or 4% of global annual turnover.
  • NIS2: expands notification obligations to essential and critical sectors since October 2024.
  • DORA: applicable since January 2025, it imposes digital resilience requirements on financial entities.
  • Cyber Resilience Act: since 2024, it regulates software updates, vulnerability notification, and manufacturer responsibilities.
  • Cybersecurity Act: promotes ICT service certification and incident response capabilities across the EU.

These regulations not only mandate compliance with legal minimums, but also push companies to adopt best practices and professionalize their risk management.

4. Management Frameworks and Standards

To address cybersecurity in a structured and repeatable manner, there are widely recognized reference frameworks:

  • NIST CSF: defines essential functions such as Identify, Protect, Detect, Respond, and Recover. Ideal for organizations of all sizes.
  • ISO 27001 / 27002: international standards for information security management systems.
  • CIS Controls: a prioritized set of controls that offer practical guidance.
  • MITRE ATT&CK: a model for understanding adversary tactics and techniques.
  • COBIT: focused on IT governance and alignment with business objectives.
  • IEC 62443: centered on industrial and operational technology (OT) environments.
  • CMMC: applicable to U.S. Department of Defense contractors, establishing maturity levels.

These frameworks enable organizations to assess their maturity, prioritize investments, and demonstrate compliance to auditors or regulatory bodies.

5. Tools and High-Level Principles

No cybersecurity strategy is effective without the right tools. In an increasingly distributed environment, solutions must be integrated and automated:

  • IAM and Zero Trust: Control access and assume no user or system is trustworthy by default.
  • Unified Monitoring and SIEM: Aggregate and analyze security events to detect threats in real time.
  • Response Automation (SOAR): Reduces containment and mitigation time.
  • Education and Organizational Culture: Training staff is as vital as installing firewalls.
  • Anti-Deepfake Defenses: Biometric recognition, multi-layer validation, and identity verification.
  • Post-Quantum Cryptography: Preparing for scenarios where traditional cryptography is no longer secure.

Conclusion

Cybersecurity is no longer an isolated technical function. It is a condition for doing business. From regulatory compliance to customer trust, through operational continuity, all areas benefit from a mature security posture.

Investing in cybersecurity is not an expense: it is a strategic decision that protects the present and secures the future of your business.

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